desi [d̪eːsi] - culture and people from the Indian subcontinent or South Asia. Derived from Desha (country) from Sanskrit language. Includes Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and SriLanka.
There are currently more than ten million desis residing in Canada, South Africa, UK, and USA alone. And for decades, desi immigrants have experienced global success in their new home countries. Desi entrepreneurs aka desipreneurs have dived into wide array of entrepreneurial endeavors - retail, hotels/motels, jewelry, medicine, science, tech, entertainment, and more. Non-Desis want to know more about these successful desipreneurs and their "secret sauce." (Well, besides curry.)